Walmart Slams Amazon’s Whole Foods Delivery Fee That Leaves a ‘Whole’ in Customers’ Wallets

Whole Foods is a US multinational superstore, famous for selling food that is organic and free of preservatives and artificial flavoring. In 1978, it was established by two American businessmen. After around 39 years in 2017, Amazon (AMZN) made Whole Foods its property.

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The company used to provide its Prime members a free 2-hour delivery but has imposed a new delivery fee on their prime customers. Although Amazon warned customers about the new fees being imposed last month, the customers seem to be disappointed with these newly added fees. 

Walmart Trolls Amazon


Walmart (WMT) has taken no time in trolling its rival, Whole Foods after Prime members are required to pay a hefty fee of $9.95 on express orders with a 2-hour delivery. As per CNN reports, Amazon had provided warnings to shopkeepers that delivery fees would be imposed in September.

But despite the fees, Prime members will receive free delivery on orders of above $35 and special discount packages on their prime memberships.

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Walmart as per CNN had sent an email to its customers trolling Amazon, the email said that anyone who subscribes to Walmart+, which is a Prime version of Walmart and a competitor For Amazon Prime, will get $9.95 returned. Furthermore, it said that their customers do not deserve a food delivery service that charges a lot from them as their delivery cost.

Comparison of Amazon Prime and Walmart+

If we compare the Prime memberships of both Amazon and Walmart i.e., Walmart +, we would note that Amazon prime membership costs around $119 yearly or $12.99 per month. On the other hand, Walmart + offers a Prime membership of around $98 yearly and $12.95 monthly.

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Walmart+ ’s membership is cheaper than Amazon’s by $21 a year, and besides the low cost of membership for a year, Walmart+ membership offers free delivery of daily items, no charges for shipping with no minimum order limit, etc.

Both the stores are always thinking ahead of each other to give their best for their customers and capture a greater market share.   Let’s review a bit from my personal opinion about how I compare both. To me, the entrance of any store has significant importance, it should be eye-catching and aesthetically pleasing, urging users to visit.

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But when I visited both the local stores in town, I found the Whole Foods entry being lively and refreshing, decorated with greenery and flowers, whereas Walmart’s entry was plain and spacious.

The second thing that caught my attention was the arrangement of products such as fruits and vegetables. Meat and chicken etc. I analyzed and found Whole Foods’ arrangements more organized and easier to shop for. 

Amazon and Walmart’s Black Friday Sales:

Walmart and Amazon both are putting out catchy offers to attract customers. Black Friday deals have been started by both the competitors offering their customers bigger and better discounts to attract them.

Amazon’s “Black Friday-worthy” Deals have been offered since the start of October whereas Walmart’s Black Friday deals named “Black Friday Deals for Days” will start soon and will include discounted sales in all the weeks in November. It will be the second consecutive year of Walmart Black Friday discounts. 

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